The holiday rush has begun. Amid the mayhem, make sure you reserve time to thank your loyal customers for all their business over the past year. We’ve pulled together five suggestions to give you some “customer thank-you” ideas: Surprise them with a gift. Use Vicinity to reach out to your VIP customers with a special gift offer. If you have
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Aphrodite Art and Fashion takes home the title! Canada’s best independent retailer for 2015 is Aphrodite Art and Fashion in Antigonish, Nova Scotia. The shop was chosen as the winner of our latest “Loved in your ‘Hood” contest by a panel of Vicinity judges, based on product quality, customer service, and community involvement. The contest attracted over 11,000 nominations of
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Your employees are the face of your brand. Maybe you started your business with a dream: to serve the best espresso in town, or the best burger. To revolutionize spa services, or become THE place to get awesome organic products. To find your tribe of loyal customers and cater to them, exclusively. You made your passion into a business –
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Great news! We heard your feedback and made a huge improvement to promotions and announcements: You can now create your messages ahead of time and schedule them to send out at a later date. How? After you create your message in the Vicinity dashboard, select, “Schedule it for later,” and choose a date and time. That’s it! Why is this so great? No
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We wanted you to discover the love customers have for your shop. So we’re hosting another “Loved in your ‘Hood” Facebook contest – this time for independent retailers. We have officially invited Canadians to nominate their favourite local retailers as “The Best” in providing: Quality products Customer service Community involvement If your store earns “The Best” title, you’ll win $500 in
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The price of a product or service weighs heavily on our decision as consumers to buy. Which makes it crucial to offer your goods at the right price. If you set prices too high or too low for your target market, it can cost you sales. Small businesses need to be smart about pricing. And smart pricing is deliberate –
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Our most successful merchants use Vicinity at maximum velocity. They’re firing on all cylinders and making the most of the platform’s powerful communications, marketing and analytics tools. If you’re not using Vicinity to full advantage, now is a great time to get started. Because we’ve added new functionality to AutoPilot, one of our most effective marketing tools in the Vicinity
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Social media is the shiny new marketing toy everyone wants to play with. As a small business owner you can see its potential for customer engagement and generating new leads. But the fast-moving flow of social media can overwhelm time-strapped entrepreneurs and interfere with your focus on running the business. So we’ve pulled together a social media tip sheet to
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